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Social Media is not about volume, it's about differentiation
We Define Our Brand By How We Behave In This Space
Always Be Learning
Tap into emotional triggers to ensure you're not getting throttled out of News Feeds.
Don't Let Content Creation Make You Miserable
We'll help you with practical takeaways to make social media more fun.
Free Insights Here:
I've been writing about the social space since 2011.
Actionable insights;
Everyone is Walking Around with the Internet in their Pants
Wanting to feel a part of something.
You should be that something.
Every second counts; every person counts.
– Lori Lewis
Why Brands Hire Lori For Help With Social Media Marketing
Since 2008 – the inception of businesses using social media - Lori has led hundreds of successful brand transformations in the social space.
· Establish Continuous Education: Webinars & One Sheets
· Protect The Company
Develop process to guard from harm in form of declining audience, viral negative content, bad social ads, monetary damage and misuse or loss of social assets.
· As A Braintrust: Helping To Transcend & Integrate Beyond Social Media
Apply the marketing fundamentals and techniques taught onto other technologies for growth (voice-first, podcasts, apps, email, etc…).
· Stay Ahead of Changes
24/7 access to identify opportunities, learn about new social media features, and receive fresh ideas to optimize sales campaigns, station promotions/benchmarks and company initiatives.
· Develop Revenue Stream
Provide tactics to shape paid Social Media standards, ad creative, etc…
· Expand Fan Interaction
Generate and build on unbreakable, long-term loyalty.
· Understand Target Audience
Study stats & signals through a data driven approach.
· Create Meaningful & Memorable Content
Differentiate brands from competitors; amplifying audience (& client) acquisition, engagement & retention.
· Consistent Content Pattern
Stop random acts of social media.
· Reach The Unreachable
Deploy tactics to pull in passive users.
· Convert Fan Interest Into Action & Advocacy
